Social Media, a Creative Commons Attribution (2.0) image from Peter Kirkeskov Rasmussen’s photostream

You’re reading this right now because you’re perusing Facebook, or you subscribe to the blog at billpeduto.com, or maybe someone tweeted a link to this, or you saw it on Google+, or, well, you get the idea. Whether you’re a social media maven or you rarely do more than text and make calls on your phone, you–and millions of others–are using social media. Now, you have a chance to learn how to get the most out of it, and, “not get fired, divorced or lose your sanity on social media.”

On Tuesday, March 24 from 1:00 to 3:00 PM, Point Park News Service at Point Park University will host #Burgh @ Point Park, A Social Media Strategy Workshop. The featured speaker will be Sree Sreenivasan (@sree), chief digital officer at the Metropolitan Museum of Art in New York. Sreenivasan is both a technology evangelist and skeptic, as well as a digital innovator. In addition to his work for the MET, he’s an adjunct professor at Columbia Journalism School, a social media blogger at CNET News, and the co-founder of the South Asian Journalists Association.

According to Sreenivasan, when it comes to social media, what matters is quality, not quantity:

“I always tell people on social media it’s not about how many people follow you,” he said. “It’s who follows that matters. You should be trying to get influential people to follow you rather than worrying about your overall number of followers.”

Following his speech, Sreenivasan will be joined by Pittsburgh-area social media leaders for a 2 p.m. panel discussion on strategies. The panel will be moderated by News Service director and investigative journalist Andrew Conte. Panelists include:

– Charlie Batch, retired Steelers quarterback and entrepreneur, http://charliebatch.com
– Jessica Warchall, assistant communications manager for The Andy Warhol Museum, www.warhol.org
– Josh Raulerson, journalist and local host for “Morning Edition” on Pittsburgh’s NPR station, 90.5 WESA-FM, http://wesa.fm
– Brandi Smith, senior social-digital strategist at Smith Brothers Agency, www.smithbrosagency.com
– Cassandra Buncie, founder of the Black-N-Gold Girls website for female sports fans, www.blackngoldgirls.com
– Aimee DiAndrea, director of marketing and communications at Pittsburgh Ballet Theatre, www.pbt.org
– Rob Rossi, sports columnist at Pittsburgh Tribune-Review and www.triblive.com

The event is free, but seats are limited so register now!

#Burgh @ Point Park, A Social Media Strategy Workshop
When: Tuesday, March 24, 2015 from 1:00 PM to 3:00 PM
Where: Point Park University, 212 Wood Street, Third Floor, Ballroom, Lawrence Hall, Pittsburgh, PA 15222
Cost: Free, but registration needed


TEDxNYED12_3931, a Creative Commons Attribution (2.0) image from WayneKLin’s photostream